Consulting: We conduct an initial free consulting session to determine what type of video best serves you. This can range from short content intended for distribution on social media to more traditional corporate work streamed directly from your company’s website or sent to partners.
Proposal: Next we write a project proposal that details the video development process from start to finish, provides a schedule and lists potential additional material used for the video.
Contract: Upon your approval we submit a contract confirming the project specifications, timeline, deliverables (various cuts as we move from rough to a final video) and payment schedule then get to work.
Script: Our clients often have a particular message for their audience and write the script themselves, but we are glad to help refine messages for content and flow. The script writing process isn’t long, often taking just a week. During this time we also gather materials that will appear in the final product such as logos and still images.
Production: Production is the shortest segment, usually lasting half a business day. Clients wanting to save on costs have us film in their offices but studio rental is also an option. A production team sets up lights, camera and audio equipment while the client is free to continue their work, and once that’s done we’re ready for the talent – the person appearing on camera. This role is generally performed by the client or one of their employees (though hiring talent can be discussed). Those new to appearing on screen may be nervous at first but quickly become comfortable as they realize our videos are equivalent to sharing a quick message or demonstration to a small audience.
Post-Production: Now post-production begins. Turnaround is quick with a rough cut (a video containing footage simply put in order with placeholder text and images) produced a week after filming. Next is the fine cut when client notes are requested to make sure we haven’t left anything out. Once edits are incorporated we submit the final cut, meaning your video is ready for distribution.